Arup Kumar Baksi has more than 23 years of teaching experience apart from industrial exposure of 4 years. Dr. Baksi specialises in Marketing and his research interest includes Cultural and Heritage Tourism, Tourism Branding, Gender Discourse in Tourism, Application of Mixed Method Research, Women Entrepreneurship. Dr. Baksi has joined Aliah University in the month of February, 2016.

Education

PhD, MBA, MSW (pursuing), MSc

Certification in Customer Relationship Management from IIM, Bangalore

Certification in Sustainable Tourism from Indian Astrobiology Research Centre (IARC), Centre for United Nations in collaboration with Raman Science Centre (National Council of Science Museums)

Constructive Teaching & Learning with Technology from Tata Institute of Social Science (TISS), Mumbai

Certification in MaxQda Software by Emory University, UK

ORCID – 0000-0002-9206-3994

Scopus ID: 57197090651

Vidwan ID: 103115

Google Scholar ID: e8kBJiwAAAAJ

Teaching Experience

23 Years

Industrial Experience

4 Years

Field of Specialization

Marketing Management

Courses Taught/Teaching

Marketing Management, Strategic Management, Entrepreneurship Development, Service Marketing  & Advertising and Branding.

Research Area

Cultural and Heritage Tourism, Tourism Branding, Gender Discourse in Tourism, Application of Mixed Method Research, Women Entrepreneurship

Experience

More than 25 Years (Industry + Academia)

Conference Papers Published

Papers Presented in National/ International Conference/Seminar: (selective 2018-2024)

1. Baksi, A. K. & Sanyal, S. (2024). Realizing Liminality and Experiencing Spiritual Healing in Nature-based Tourism: Mediations by Social Media, International Conference on Future Communication: Rethinking Societies, Cultures and Governance, organised by Dept. of Electronic Media and Mass Communication, Pondicherry University in collaboration with University of Toulon, France on 8^th-10^th  April, 2024
2. Baksi, A. K. & Sanyal, S. (2024). Portrayal of Feminism and Gender Justice by Women Travel Bloggers in Social Media: A Bibliometric Analysis, International Conference on Future Communication: Rethinking Societies, Cultures and Governance, organised by Dept. of Electronic Media and Mass Communication, Pondicherry University in collaboration with University of Toulon, France on 8^th-10^th  April, 2024
3. Baksi, A. K. & Sanyal, S. (2024). Gendered Entrepreneurial Ecosystem: A Balancing Act Explained Through Feminist Ethics of Care, International Conference on Innovation and Sustainability: Research and Practice, organised by Father La Font Centre of Excellence in Research and Innovation (LCERI), St Xavier’s University Kolkata on 22^nd-23^rd March, 2024
4. Baksi, A. K. & Sanyal, S. (2024). The Dynamics of Luxury Consumption in Tourism: A Mixed Method Analysis, International Conference on Digital Transformation & Sustainable Development: Achievements, Opportunities and Challenges for Emerging Economics, organised by Kazi Nazrul University, Asansol on 30-31 January, 2024
5. Baksi, A. K. & Sanyal, S. (2024). Gendered Nostalgia associated with Morphostatic Cultural Tourism: Issues for Conservation and Resilience, International Conference on Digital Transformation & Sustainable Development: Achievements, Opportunities and Challenges for Emerging Economics, organised by Kazi Nazrul University, Asansol on 30-31 January, 2024
6. Baksi, A. K. & Sanyal, S. (2023). Spiritual Tourism for Quest and Transformation: A Study Through the Gender Lens using Duoethnography Approach, National Symposium on Spiritual Tourism, organised by Dept. of Tourism Studies, Pondicherry University, on 22nd – 23rd June, 2023.
7. Baksi, A. K. & Sanyal, S. (2023). Application of Machine Learning to Assess Transcendental Behaviour in Lone Women Travelers: Evidences from Spiritual Destinations , National Symposium on Spiritual Tourism, organised by Dept. of Tourism Studies, Pondicherry University, on 22nd – 23rd June, 2023.
8. Baksi, A. K. & Sanyal, S. (2023). Sustainability through Gender Justice in Post Human World: The Journey Forward in Tourism Research, International Conference on Management and Business Practices, organised by Dept. of Management and Business Administration, Aliah Unversity, on 10^th-11^thJanuary, 2023.
9. Baksi, A. K. (2023). Experiential Authenticity, Satisfaction and Behavioural Pattern of Responsible Tourists: A Phenomenological Study on Intangible Cultural Heritage-based Tourism, in The International Conference on Connecting Social, Financial and Human Sciences for Sustainable Development, organised by Kalinga Institute of Industrial Technology (KIIT), Bhubaneswar, Odissa from 4^th to 6^th May, 2023.
10. Baksi, A.K. and Sanyal, S. (2023). Intersectionality-Informed Mixed Method Approach in Gender Research: Scope of Using Crossover Data Analysis in the Two-day International Conference on organised by Fr. Lafont Centre for Excellence in Research and Innovation, St. Xavier’s University on 3^rd and 4^th March, 2023
11. Baksi, A.K. and Sanyal, S. (2023). Experiential Authenticity, Subjective Vitality and Behavioural Pattern of Responsible Special Interest Tourists: A Study on Intangible Cultural Heritage-based Sustainable Tourism in West Bengal in the Two-day International Conference on Redefining Tourism Through G20’s Key Priority Areas (KPAs) organised by the Dept. of Tourism and Hospitality Management, Mizoram University on 18^th and 19^th May, 2023
12. Baksi, A.K. (2022). Regenerative Tourism in the Face of Disruptions, in the International Conference on Trends and Disruptions in Hospitality & Tourism (ICTDHT-2022) organised by School of Hotel Management, Siksha O Anusandhan Deemed University, Bhubaneswar, Odisha on 22^nd to 24^th April, 2022.
13. Baksi, A. K. (2022). Posthumanistic Approaches in Gender-Neutral Constructs for Cultural Branding of Places: Some Directions for Future Research in Tourism Perspective, in the International Conference on Innovative Research Practices in Social Sciences organized by Institute of Engineering and Management, Kolkata on 10^th December, 2022
14. Baksi, A. K. & Sanyal, S. (2019). Exploring Relationship Between Controllable Metrics and Socio- Environmental Performance Indicators in Responsible Tourism Context Using Temporal Causal Model, International Conference on Responsible Tourism Practices, organised by Dept. of Tourism Studies, Pondicherry University, on 7th – 8^th December, 2019.
15. Baksi, A. K. & Sanyal, S. (2019). Understanding Responsible Tourism Perception by Mining Twitter Data: A Sentiment Analysis Approach, International Conference on Responsible Tourism Practices, organised by Dept. of Tourism Studies, Pondicherry University, on 7th – 8^th December, 2019
16. Baksi, A. K. (2018), Sustainable tourism based on identification of key determinants: A case of measured triangulation, International Conference on Business and Sustainable Development (ICBSD), organised by Faculty of Business Studies, Rajshahi University, Bangladesh on 8^th -9^th March, 2018.
17. Baksi, A. K. (2018), Sustainable electronics – A step towards electronic waste, National Seminar on Waste Management of Local Self Government (Municipalities and Panchayats), organised by Palli Samgathana Vibhaga, Visva Bharati, Sriniketan and Institution of Public Health Engineers (IPHE), Kolkata, India, on 16^th -17^th March, 2018.
18. Baksi, A. K. (2018), Impact of entrepreneurial skill and competency on business performance: A qualitative study on farm tourism in Birbhum district of West Bengal, National Seminar on Envisioning Skilling, Entrepreneurship and Employability in Hospitality Sector), organised by Faculty of Hospitality & Tourism Management, Siksha ‘O’ Anusandhan University, Bhubaneswar, Odisha, on 16^th-17^th February, 2018.
19. Baksi, A. K. (2018), Redefining brand-consumer relationship through anthropomorphization: Moderating impacts of self-brand integration & brand attitude, International Conference on 5S – ‘Strategy, System and Service for Sustainability and Scalability of Business, organised by School of Management, Dept. of Management Studies, Pondicherry University, on 23^rd -24^th March, 2018.
20. Baksi, A. K. (2018), Impact of service quality on the selection of HR service providers, International Conference on Indian Trade & Commerce: Past, Present & Future, organised by Institute of Media Studies and Kalinga Media Centre, Bhubaneswar, Odisha on 17^th -19^th March, 2018.

Journal Papers Published

Publications in Journal (selective for 2018-2024)

1. Baksi, A. K., & Sanyal, S. (2024). Spiritual Tourism for Quest and Transformation: A Study Through the Gender Lens using Duoethnography Approach. International Journal of Hospitality and Tourism Systems (June, 2024 issue, in press) (Scopus)
2. Baksi, A. K., & Sanyal, S. (2023). Posthumanistic Approaches in Gender-Neutral Constructs for Cultural Branding of Places: Some Directions for Future Research in Tourism Perspective. SCMS Journal of Indian Management. (October-December, 2023 issue in Press) (Scopus)
3. Baksi, A. K., & Sanyal, S. (2023). Framing a Gender Neutral Place Brand Model: The Case of ‘Doll Village’ in India. Annal of Tourism, Brazil, 13(1), 1-13 (Web of Science)
4. Bhaumik, S & baksi, A. K. (2023). Impact Analysis of Responsible Tourism Practices on Intangible Cultural Heritage-based Products: A Study on Dewal Chitra of Purulia, West Bengal. Journal of Tourism, 24(2), 81-95
5. Bhaumik, S. and Baksi, A. K. (2023). Exploring Experiential Authenticity and Engagement Pattern in Intangible Cultural Heritage (ICH)-based Sustainable Tourism: A Phenomenological Study, International Journal of Hospitality and Tourism System (in press) (Scopus), 17(1).
6. Baksi, A. K. (2023). Luxury brands: Creation and Sustainability. In Tourist Behaviour: Past, Present and Future in the book series Advances in Hospitality and Tourism by Apple Academic Press, USA in collaboration with CRC Press (Taylor and Francis). ISBN: 978-17-74910245
7. Baksi, A. K. (2022). Branding Luxury Travel. In The Emerald Handbook of Luxury Management for Hospitality and Tourism. Emerald Publishing Limited. ISBN: 978-18-39829017
8. Baksi, A. (2022). TraveLux: An interaction-based brand relationship scale for the luxury travelers. Turizam, 26(1), 1-21. (Scopus, ABDC:B)
9. Gupta, A. & Baksi. A. K. (2022). HR Metrics and Quality of Hire in Human Capital Market: A Case Study. Specialusis Ugdymass, 2(43), 1872-1883. (Scopus)
10. Baksi, A. K., Parida, B.B. (2022). Application of Social Media Analytics in Assessing Decision Insights of Tourists under Disruption. NMIMS Management Review, 30(2), 58-81. (Web of Science)
11. Baksi, A. K., & Parida, B. B. (2021). Developing Relational Constructs to Control Tourist Engagement in Low-Engaging Autochthonous Destinations in Post COVID-19 Environment. International Journal of Hospitality & Tourism Systems, 14-31. (Scopus)
12. Baksi, A. K., & Parida, B. B. (2021). Impact of Responsible Tourism Metrics on Socio Environmental Indicators in Post-COVID-19 Environment: A Predictive Analysis using Temporal Causal Modeling. Asian Tourism Research, Mahatma Gandhi University, Kerala, ISBN: 978-93-54263477.
13. Gupta, A. & Baksi. A. K. (2021). Service Recovery Strategies for the Service Providers in Human Capital Market. The Journal of Oriental Research Madras, 92(3), 22-34. (UGC CARE)
14. Baksi, A. K. (2021). Identifying Combination of Controllable Metrics of Responsible Tourism in COVID-19 Pandemic and Beyond: A Recovery Charter. NMIMS Management Review, 43-64. (Web of Science)
15. Baksi, A. K. (2020). Exploring the relationship between controllable metrics and Socio-Environmental Performance Indicators in Responsible Tourism Context Using Temporal Causal Model. Annals of Tourism (Brazil), 10(1,2, e3), 1-15. (Scopus)
16. Baksi, A. K. (2020). Identifying Destination Branding Using Twitter Data. SCMS Journal of Indian Management, 17(2), 70-81. (Scopus)
17. Baksi, A. K., & Parida, B. B. (2020). Impact of responsible tourism metrics on socio-environmental indicators in post Covid-19 environment: A predictive analysis using temporal causal modelling. Asian Tourism Research, 1(1), 372-391. (Scopus)
18. Baksi, A. K. (2020). Understanding Responsible Tourism Perception By Mining Twitter Data: A Sentiment Analysis Approach. Journal of Tourism, 21(1), 29. (UGC CARE)
19. Baksi, A. K., & Panda, T. K. (2019). Consumer innovativeness: The mediating role of leading edge status (LES) on adoption of innovative products in Indian rural markets. Indian Journal of Marketing, 49(6), 7-20. (Scopus)
20. Baksi. A. K. (2019). Aligning Human Development with Tourism using Hybrid HDI and Van Der Waerden (VdW) Ranking Score, in Resilience Building and Sustainable Development: Indian Perspective, New Delhi Publishers, New Delhi. ISBN: 978-93-88879-11-8
21. Baksi. A. K. (2019). Aligning Human Development with Tourism using Hybrid HDI and Van Der Waerden (VdW) Ranking Score, in Resilience Building and Sustainable Development: Indian Perspective, New Delhi Publishers, New Delhi, ISBN: 978-93-88879-11-8.
22. Baksi, A., & Panda, T. (2018). Branding destinations with multisensory brand associations and evaluating its impact on behavioural pattern under the intervention of multiplex phenomenon of relationship-branding. Management Science Letters, 8(11), 1169-1182. (Scopus)
23. Baksi, A. K. and Panda, T. (2018), Redefining Brand-consumer relationship through Anthropomorphisation: Moderating Impacts of Self-brand integration and Brand attitude: Personal Care Brands, SCMS Journal of Indian Management, SCMS, Cochin, 15(3), 47-59. (Scopus)
24. Baksi, A. K. and Gupta, A. (2018), Impact of Pre Hire Orientation (PHO) on the Quality of Campus Placement: A study on BPS/BPO Industry’s Service Quality Perspectives, Kindler, 18,(1 &2), 250-258,  ISSN: 0973-0486. (UGC CARE)
25. Baksi, A. K. (2018), Teaching the Teachers: The ICT way, in Teacher Education in the 21st Century: Issues & Concerns, Renu Publishers, New Delhi. ISBN: 978-93-85502-37-8, 117-128.
26. Baksi, A. K., & Aich, A. (2018). Developing a communication satisfaction scale for internal marketing. Asian Journal of Management, 9(1), 643-648. (UGC CARE)
27. Baksi, A. K. (2018). An Estimation of Zone-of-tolerance Based on Destination Atmospherics. Abhigyan, 35(4), 1-12. (Scopus)
28. Baksi, A. K. (2018). Examining Role of Leading Edge Status on Diffusion of Innovation in Indian Rural Markets. Allied Publishers, New Delhi 35(4), ISBN 978-93-87997-66-0.
29. Baksi, A. K. (2018), Developing TOURZOT: A model explaining zone-of-tolerance in Tourism services based on destination atmospherics, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata, ISBN: 978-93-84099-29-9), 39-56.
30. Baksi, A. K. (2018), Linking tourism service quality, tourist satisfaction and destination loyalty using Tourist Relationship Management framework, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata, ISBN: 978-93-84099-29-9), 137-152.
31. Baksi, A. K. (2018), Visual imageries as means of cognitive expression to destination bonding: A case of Instagram application, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata, ISBN: 978-93-84099-29-9, 201-224.

Books Published

Books/ Edited Chapter (selected for 2015-2020)

1. Baksi, A. K., & Sanyal, S. (2024). Branding Intangible Cultural Heritage: A Root-Reinforcement Model for Tourism Resurgence with Indigenous Doll Making in Strategic Tourism Planning for Communities: Restructuring and Rebranding by Emerald Publishing. ISBN-10: ISBN-10: 1835490166; ISBN-13: 978-1835490167

2. Baksi, A. K., & Sanyal, S. (2024). Application of Advanced Mixed-Method Research in Tourism: Case of Moderated Influence of Psychographics in Homestay Tourism in International Handbook of Skill, Education, Learning, and Research Development in Tourism and Hospitality by Springer Nature, 1-25, eBook ISBN: 978-981-99-3895-7

3. Baksi, A. K. (2019). Perspectives on Rural Tourism: Sustainability Issues and Ethno-Cultural Preservation, Akshar Prakashani, ISBN: 978-81-937922-2-3

4. Baksi, A. K. (2016). Perspectives on service quality enhancement through Customer Relations. Scholars’ Press, Germany, ISBN-13: 978-3-659-84458-4, ISBN-10: 3659844586, EAN: 9783659844584.

5. Baksi. A. K. (2019). Examining Role of Leading Edge Status on Diffusion of Innovation in Indian Rural Markets, Frontiers in Management Research, Allied Publishers, New Delhi (ISBN: 978-93-87997-66-0)

6. Baksi, A. K. (2019), Aligning Human Development with Tourism using Hybrid HDI and Van Der Warden (VdW) Ranking Score, in Resilience Building and Sustainable Development: Indian Perspective, by New Delhi Publishers ( 978-93-88879-11-8 )

7. Baksi, A. K. (2018), Teaching the Teachers: The ICT way, in Teacher Education in the 21st Century: Issues & Concerns, Renu Publishers, New Delhi (ISBN: 978-93-85502-37-8), pp. 117-128

8. Baksi, A. K. (2018), Developing TOURZOT: A model explaining zone-of-tolerance in Tourism services based on destination atmospherics, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata (ISBN: 978-93-84099-29-9), pp. 39-56.

9. Khawash, N. &Baksi, A. K. (2018), Linking tourism service quality, tourist satisfaction and destination loyalty using Tourist Relationship Management framework, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata (ISBN: 978-93-84099-29-9), pp. 137-152.

10. Baksi, A. K. (2018), Visual imageries as means of cognitive expression to destination bonding: A case of Instagram application, Exploring New Horizons in Management and Business Practices, Suhrid Publications, Kolkata (ISBN: 978-93-84099-29-9), pp. 201-224.

Ph.D. Thesis Guidance

1. Nibir Khawash, (Registration No.-PhD/Management/Mgnt003/2013), Maulana Abul Kalam Azad University of Technology, West Bengal.

Thesis topic: An assessment of Marketing Culture, Service Quality and Destination Loyalty in Tourism Sector in India

2. Amitabha Gupta (Registration No.- MBA162606), Aliah University, Kolkata

Research topic: A Dynamic Model of Relationship Quality For Human Capital Markets: A Study using Recovery Analytics.

3. Sarani Bhaumik (

Project Works

Research Projects (last 5 years)

1.  Enacted as Principal Investigator in the Collaboartive Research Project on  Perspectives on Rural Tourism: Sustainability Issues and Ethno-Cultural Preservation (2018), sponsored by A. K. dasgupta Centre for Planning and Development, Visva-Bharati. (Completed)

2.   Enacted as Principal Investigator in the Collaboartive Research Project on  Measuring Digital Inclusion in Rural West Bengal: Implications for Sustainable Human Capital development (2019), sponsored by A. K. dasgupta Centre for Planning and Development, Visva-Bharati. (Completed)   

3.  Principal Investigator in the Collaboartive Research Project on  Assessing the Scope in Harnessing Social Innovations in Community-Based Rural-Tourism (CBRT) in Pandemic Environment: A study in the district of Birbhum, West Bengal (2020), sponsored by A. K. dasgupta Centre for Planning and Development, Visva-Bharati. (Ongoing)            

Collaborative Programs

Developed MOOC Module for UGC SWAYAM Portal in 4 quadrants.

Collaborator: National Resource Centre, Hembati Nandan Bahuguna Garhwal University (HNBGU), Uttarakhand.

Name of the MOOC: Tourism and Hospitality Services Management

Name of the Module: Strategies for Tourist Satisfaction

Invited Lectures

Invited  Lecture/ Resource Person (selective list for 2018-2024)

1. Resource Person in the 5-Day Faculty Development Programme organised by Centre for Management Studies, Jawaharlal Nehru University (JNU), New Delhi from 16^th to 20^th September, 2020

2. Resource Person in the One-Week FDP on Research Methodology by Central University of Himachal Pradesh, July, 2024

3. Resource Person in the Faculty Development Programme on Research Methodology and Data Analysis in Multidisciplinary Research  (15^th-21^st February, 2024), organised by Dept. of Education, Kazi Nazrul University

4. Resource Person in 3^rd Faculty Induction Programme (AY 2022-2023), UGC-HRDC, The University of Burdwan

5. Resource Person in 3^rd Faculty Induction Programme (AY 2021-2022), UGC-HRDC, The University of Burdwan

6. Resource Person in Tourism Day, Amity University, Kolkata, January, 2023

7. Resource Person in 2^nd  Faculty Induction Programme (AY 2021-2022), UGC-HRDC, The University of Burdwan

8. Resource Person in 1^st  Faculty Induction Programme (AY 2021-2022), UGC-HRDC, The University of Burdwan

9. Resource Person in 1^st  Faculty Induction Programme (AY 2022-2023), UGC-HRDC, The University of Burdwan

10. Resource Person in the FDP on Research Methodology organised by St. Xavier’s College, Kolkata, 17^th January, 2023

11. Resource Person in the Workshop on Literature Review and Bibliometric data analysis organised by Centre for Journalism and Mass Communication, Visva-Bharati, Santiniketan, 27^th March, 2023

12. Resource Person in the Workshop on Qualitative data analysis organised by Centre for Journalism and Mass Communication, Visva-Bharati, Santiniketan, 31^st March, 2023

13. Resource Person in one Day Workshop on Data Handling organised by Dept. of Tourism Studies, Pondicherry University, 23/10/2022.

14. Resource Person in the FDP on Qualitative Data Analysis organised by NMIMS Hyderabad, 18^th July, 2021

15. Resource Person in the ‘Qualitative Data Analysis’ in the 10-Day National e-Workshop on Advanced Research Methodology in Social Sciences organised by the A. K. Dasgupta Centre for Planning and Development (A Centre sponsored by NITI Aayog, Govt. of India) 0n 28^th April, 2022

16. Resource Person in the ‘Qualitative Data Analysis’ in the 10-Day National e-Workshop on Advanced Research Methodology in Social Sciences organised by the A. K. Dasgupta Centre for Planning and Development (A Centre sponsored by NITI Aayog, Govt. of India) 0n 28^th April, 2022

17. Resource Person in the ‘Qualitative Data Analysis’ in the 10-Day National e-Workshop on Hands on Training on SPSS in Research organised by the A. K. Dasgupta Centre for Planning and Development (A Centre sponsored by NITI Aayog, Govt. of India) on 16^th May, 2022

18. Resource Person in the ‘Qualitative Data Analysis’ in the 10-Day National e-Workshop on Advanced Research Methodology in Social Sciences organised by the A. K. Dasgupta Centre for Planning and Development (A Centre sponsored by NITI Aayog, Govt. of India) on 26^th April, 2022

19. Resource Person in Refresher Course (AY 2022-2023), UGC-HRDC, The University of Burdwan

20. Resource Person in Winter School (AY 2022-2023), UGC-HRDC, The University of Burdwan, January, 2022

21. Resource Person in Short Term Course (AY 2022-2023), UGC-HRDC, The University of Burdwan, July, 2022

22. Resource Person in FDP, Dept. of Management, Aligarh Muslim University The University of Burdwan, 21/01/2021

23. Resource Person in Refresher Course (AY 2021-2022), UGC-HRDC, The University of Burdwan

24. Resource Person in Refresher Course (AY 2020-2021), UGC-HRDC, The University of Burdwan

25. Resource Person in Faculty Induction Programme (AY 2020-2021), UGC-HRDC, The University of Burdwan

26. Resource Person in FDP on Research Methodology, Dept. of Tourism Studies, Pondicherry University, July, 2020

28. Delivered Invited speech as Resource Person on Use of software for qualitative data analysis: Data input, coding, network in the National Workshop on Research Methodology in Social Sciences, organised by A. K. Dasgupta Centre for Planning and Development, Visva-Bharati,  on 6^th August, 2019.

29. Delivered Invited speech as Resource Person on Use of software for dual analysis, Data Visualization in the National Workshop on Research Methodology in Social Sciences, organised by A. K. Dasgupta Centre for Planning and Development, Visva-Bharati,  on 7^th August, 2019.

30. Delivered Invited speech as Resource Person on Multivariate analysis: PCA, EFA, CFA & Predictive Analysis in the National Workshop on Understanding SPSS & its Application in Research, organised by A. K. Dasgupta Centre for Planning and Development, Visva-Bharati,  on 21^st July, 2019.

31. Delivered Invited speech as Resource Person on Implications of E-learning and Use of Content Authoring Tools in the Workshop on MOOCs, E-Content Development & Open Educational Resources, organised by UGC Human Resource Development Centre, The University of Burdwan,  on 22^nd  July, 2019.

32. Delivered Invited speech as Resource Person on Implications of E-learning and Use of Instructure Canvas to create and host E-Content in the Workshop on MOOCs, E-Content Development & Open Educational

33. Resources, organised by UGC Human Resource Development Centre, The University of Burdwan,  on 22^nd  July, 2019.

34. Delivered Invited speech (2) as Resource Person on Qualitative Data Analysis using Atlas.ti in the National Workshop on Research Methodology in Social Sciences, organised by A. K. Dasgupta Centre for Planning and Development, Visva-Bharati,  on 28^th June, 2019.

35. Delivered Invited speech (2) as Resource Person on Using Social Network data and analyzing with Atlas.ti and R, in the National Workshop on Research Methodology in Social Sciences, organised by A. K. Dasgupta Centre for Planning and Development, Visva-Bharati,  on 27^th June, 2019.

36. Delivered Invited speech as Resource Person on Launching Courses on SWAYAM, in the National Workshop on Planning & Development of Online Courses, Visva-Bharati,  on 11^th February, 2019.

37. Delivered Invited speech as Resource Person on Developing Video & Text Content, in the National Workshop on Planning & Development of Online Courses, Visva-Bharati,  on 8^th February, 2019.

38. Delivered Invited speech as Resource Person on Understanding SPSS & its Application in Research, in the National Workshop on Research Methodology, Visva-Bharati,  on 24^th November, 2018.

39. Delivered Invited speech as Resource Person on Digital Tourism for Millennials in the National Seminar on Envisioning Skilling, Entrepreneurship and Employability in Hospitality Sector), organised by Faculty of Hospitality & Tourism Management, Siksha ‘O’ Anusandhan University, Bhubaneswar, Odisha,  on 16^th-17^th February, 2018.

Membership Of Learned Societies

Membership:

1. Life Member [LM 72708] of Indian Society of Technical Education [ISTE]

2. Professional Member [M-200911540] of All India Management Association [AIMA]

3. Developing Nation Membership of Mixed Method Research International Association (MMRIA), Alabama, USA (Membership ID: 69964310)

Orientation/Refresher/QIP CourseAttended/Organized

Course Organised:

1. Enacted as Course Director in ICSSR sponsored 14-day Capacity Building Programme from 22nd November, 2023 to 6th December, 2023.

2. Enacted as Course Director in ICSSR sponsored 10-day Research Methodology Course (RMC) from 13th to 22nd January, 2020.

Seminar/Conference/Workshop

International Conference Organised:

1. Chairperson in the 7th International Conference on Management and Business Practices (ICMBP), 2025.

1. Enacted as Vice-Chairperson in the 1st International Conference on Management and Business Practices (ICMBP) sponsored by Indian Council of Social Science Research, (ICSSR), New Delhi Sponsored on 11th and 12th Januray, 2017.

2. Enacted as Convener in the 2nd International Conference on Management and Business Practices (ICMBP) sponsored by Indian Council of Social Science Research, (ICSSR), New Delhi Sponsored on 4th and 5th Januray, 2018.

Consultancy work / Testing

(i) Market Viability of Pathasathi Project, Govt. of West Bengal Status: Completed, 

(ii) Business strategy for vendors under self-sustenance scheme of NKDA, Kolkata Govt. of Wes Bengal, 

(iii) Viability of Chartered Bicycle and Related App Services in Kokata. Funded by NKDA, Kolkata, Govt. of India,